Learn how to grow customer acquisition with strategic use of your customer data.
Discover the TWO ways to get data into the hands of D2C marketing decision-makers: push and pull.
THE PUSH & PULL OF ANALYTICS
Learn how to grow customer acquisition with strategic use of customer data.
Discover the TWO ways to get data into the hands of D2C marketing decision-makers leaders: push and pull.
In this guide…
How to foster a culture that uses data to inform its decisions
How to enable deep (profitable!) data exploration for your team
Best practices to ensure KPI’s are shared throughout your business
Learn how we predicted customer lifetime value to target cold traffic in Meta Ads for a D2C Shopify store.
The result? +30% RoAS, +28% purchase value and +68% avg. order value.
Discover:
✓ How we made cold ads more profitable
✓ How we predicted lifetime value
✓ The data flow: ingestion to prediction to targeting